Reports & briefings

Work built around packaged beverage buyers

Each engagement produces written findings you can take into listing meetings, importer board packs, or sales resets. Choose a custom report when the decision is large; choose a briefing, walkthrough, or interview round when you need a narrower read.

Flagship

Custom Buyer Trend Report

A commissioned written report on how packaged beverage buyers are shifting across chosen categories, channels, and price bands in Vietnam.

Written report with briefing call · 4–6 weeks from brief sign-off

From 48,000,000 VND per category scope

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Quarterly Category Briefing

A recurring written briefing on pack sizes, flavour shifts, and buyer priorities in one packaged beverage category each quarter.

Short written briefing + optional call · Delivered each quarter within 10 business days of quarter end

From 18,000,000 VND per quarter, per category

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Retail Channel Walkthrough

On-site observation of how packaged beverages are merchandised and priced across agreed modern trade and traditional trade outlets.

Accompanied or independent store visits with photo-documented notes · 1–3 days of field visits, report within five business days

From 12,000,000 VND for a half-day route

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Trade Buyer Interview Round

A focused set of conversations with beverage buyers and merchandisers on listing criteria, pack preferences, and seasonality.

Interview round with anonymised synthesis · 2–3 weeks

From 22,000,000 VND for six completed interviews

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